1979: Not happy with the run-of-the-mill options, and too cheap to buy an Italian-made frame, Keith designs and builds his first frame: a road bike built for himself.

1980: Intrigued by the local mountain bike scene, Keith improves on the rather primitive frame offerings by creating his second frame: his first mountain bike.

1980s: Keith's frames impress the cycling locals that he begins building custom road, track, tandem, and mountain bike frames, operating out of his in-law's garage.